Strategy · Difficulty 3/5

PLG vs sales-led for a new product

A PM interview practice question for PM, SENIOR candidates.

The prompt

A new product can launch product-led (free tier, self-serve) or sales-led (enterprise pilots first). Frame the trade-offs and recommend a path for an early-stage SaaS.

Concepts this question tests

How to practice it in PrepOS

PrepOS's adaptive queue surfaces this question when you calibrate to a matching target level and your weakest concepts overlap with what it tests. Open the practice simulator and select the round type to start a rep with this prompt.

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Round: Strategy
Target levels: PM, SENIOR
Source: original · Reviewed by PrepOS seed