Product sense · Difficulty 4/5

Add paid plans to a free-only consumer app

A PM interview practice question for SENIOR, STAFF candidates.

The prompt

A free-only consumer app with 4M MAU wants to introduce paid plans. How would you choose what to lock behind a paywall without alienating the existing base?

Concepts this question tests

How to practice it in PrepOS

PrepOS's adaptive queue surfaces this question when you calibrate to a matching target level and your weakest concepts overlap with what it tests. Open the practice simulator and select the round type to start a rep with this prompt.

Practice this rep →

Round: Product sense
Target levels: SENIOR, STAFF
Source: original · Reviewed by PrepOS seed